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Amazon & Apple to Snatch Pac-12 Football TV Rights?

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The PAC-12 has been struggling as of late. Not only are they losing two of their biggest draws in USC and UCLA to the Big Ten, but they’ve also been struggling to get a new TV deal. However, according to a report out of Forbes, it looks like Amazon, Apple and ESPN are in the running for the rights to PAC-12 football games starting this Fall.

Another report is citing that Amazon and Apple TV+ could split the streaming rights for games this fall, even if ESPN wins the rights. Basically, ESPN would air games on its family of networks, and then Amazon Prime Video and Apple TV+ would have the rights to stream the games. It’s unclear right now if that would be simultaneous or not.

The PAC-12 Network has always struggled with revenue

Since the PAC-12 Network started, it has always struggled with revenue. A big reason for that is likely the time zone, and the fact that their biggest market is not a big fan of local sports. Los Angeles is a huge sports market, but they don’t really watch USC or UCLA games. Both of which are played in LA. Just take a look at their games and you’ll see that there are only hundreds of people there instead of thousands.

In 2021, the Big Ten Network brought in $583 million, while the SEC Network had a revenue of $833 million in that same year. Meanwhile, the PAC-12 Network had just $37.7 million in 2021. Which is a far cry from the other Power-5 conferences.

Pile on the fact that the PAC-12 is also losing USC and UCLA in 2024, that makes it even tougher to get a good amount of cash for TV rights. It has been reported that the PAC-12 is looking to add San Diego State and SMU to the conference to replace those two teams. That would help build up their numbers a bit, while sticking to 12 teams. But, there’s also been talk about the Big Ten coming for a few more teams.

When it comes to streaming, the PAC-12 Network isn’t available everywhere. Currently, it’s on Fubo, Vidgo and Sling TV. And that’s it. Making it tough for PAC-12 fans to watch games.


The PAC-12 has been struggling as of late. Not only are they losing two of their biggest draws in USC and UCLA to the Big Ten, but they’ve also been struggling to get a new TV deal. However, according to a report out of Forbes, it looks like Amazon, Apple and ESPN are in the running for the rights to PAC-12 football games starting this Fall.

Another report is citing that Amazon and Apple TV+ could split the streaming rights for games this fall, even if ESPN wins the rights. Basically, ESPN would air games on its family of networks, and then Amazon Prime Video and Apple TV+ would have the rights to stream the games. It’s unclear right now if that would be simultaneous or not.

The PAC-12 Network has always struggled with revenue

Since the PAC-12 Network started, it has always struggled with revenue. A big reason for that is likely the time zone, and the fact that their biggest market is not a big fan of local sports. Los Angeles is a huge sports market, but they don’t really watch USC or UCLA games. Both of which are played in LA. Just take a look at their games and you’ll see that there are only hundreds of people there instead of thousands.

In 2021, the Big Ten Network brought in $583 million, while the SEC Network had a revenue of $833 million in that same year. Meanwhile, the PAC-12 Network had just $37.7 million in 2021. Which is a far cry from the other Power-5 conferences.

Pile on the fact that the PAC-12 is also losing USC and UCLA in 2024, that makes it even tougher to get a good amount of cash for TV rights. It has been reported that the PAC-12 is looking to add San Diego State and SMU to the conference to replace those two teams. That would help build up their numbers a bit, while sticking to 12 teams. But, there’s also been talk about the Big Ten coming for a few more teams.

When it comes to streaming, the PAC-12 Network isn’t available everywhere. Currently, it’s on Fubo, Vidgo and Sling TV. And that’s it. Making it tough for PAC-12 fans to watch games.

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