Amazon.com Inc. introduced a new feature that mimics Apple Inc.’s AirPlay while working across different platforms, setting the stage for iPhone and Android users to wirelessly stream video to its TV hardware. The feature, called Matter Casting, is part of a push by Amazon to create interoperable services — an alternative to the propriety technology developed by Apple and Google. It will make it easier for iOS and Android phones to send video to Amazon devices, such as its Fire TV boxes and sticks, as well as the Echo Show 15 smart display.
For years, Apple’s AirPlay and Google’s Cast have offered this capability, letting users enjoy video from their phones on a large TV screen. But those systems don’t always work smoothly across platforms. Amazon also was at a disadvantage because it doesn’t have its own smartphone.
The new system — unveiled Tuesday at the CES 2024 conference in Las Vegas — will initially just send content from Amazon’s Prime Video app to Echo Show devices. Matter Casting will begin supporting Fire TV technology within “months,” the company said.
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By later this year, the feature will work with a range of other video services, including Plex, Pluto TV, Sling TV, Starz and ZDF, Amazon said.
Apple and Google weren’t part of the Matter Casting announcement, but the three technology giants worked together on supporting the Matter standard for smart home appliances. That system allows an Apple user to, say, tap into smart home hardware designed for Amazon’s ecosystem.
The hope is to do the same for TV technology. Though Amazon previously allowed streaming from its video app to its hardware, it didn’t use the Matter system. With the new approach, Amazon sees the potential to make video-streaming apps and TV devices work seamlessly across the whole Apple, Google and Amazon lineups.
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Amazon.com Inc. introduced a new feature that mimics Apple Inc.’s AirPlay while working across different platforms, setting the stage for iPhone and Android users to wirelessly stream video to its TV hardware. The feature, called Matter Casting, is part of a push by Amazon to create interoperable services — an alternative to the propriety technology developed by Apple and Google. It will make it easier for iOS and Android phones to send video to Amazon devices, such as its Fire TV boxes and sticks, as well as the Echo Show 15 smart display.
For years, Apple’s AirPlay and Google’s Cast have offered this capability, letting users enjoy video from their phones on a large TV screen. But those systems don’t always work smoothly across platforms. Amazon also was at a disadvantage because it doesn’t have its own smartphone.
The new system — unveiled Tuesday at the CES 2024 conference in Las Vegas — will initially just send content from Amazon’s Prime Video app to Echo Show devices. Matter Casting will begin supporting Fire TV technology within “months,” the company said.
We are now on WhatsApp. Click here to join.
By later this year, the feature will work with a range of other video services, including Plex, Pluto TV, Sling TV, Starz and ZDF, Amazon said.
Apple and Google weren’t part of the Matter Casting announcement, but the three technology giants worked together on supporting the Matter standard for smart home appliances. That system allows an Apple user to, say, tap into smart home hardware designed for Amazon’s ecosystem.
The hope is to do the same for TV technology. Though Amazon previously allowed streaming from its video app to its hardware, it didn’t use the Matter system. With the new approach, Amazon sees the potential to make video-streaming apps and TV devices work seamlessly across the whole Apple, Google and Amazon lineups.
Also, read these top stories today:
Online shopping regret: Buying from online-only stores was convenient, but now we have to deal with the hassle of shipping unwanted items back to those retailers. Dive in here.
If you enjoyed reading this article, please forward it to your friends and family.
iPhone 15 got off to an atypically sluggish start in China. The rest of the market grew, with Huawei growing fastest on the back of Huawei Mate 60. Know why this happened here.
Found it interesting? Go on, and share it with everyone you know.
Nvidia just rolled out big benefits for PC buyers: Nvidia unveiled new chips that will let gamers, designers and other computer users make better use of AI on their PCs. Nvidia says it is now leading the AI PC race after unveiling new chips! Know what has been revealed here:
One more thing! HT Tech is now on WhatsApp Channels! Follow us there so you never miss any update from the world of technology. To follow the HT Tech channel on WhatsApp, click here to join now!