Elon Musk’s F-Bombs Make Linda Yaccarino’s Job at X Even Harder

By Ann Roberts on December 1, 2023

Elon Musk’s F-bomb-laden tirade at advertisers will make X Chief Executive Linda Yaccarino’s job harder as she tries to rebuild the company’s ad-sales business, industry executives said.

“It’s a line in the sand that can’t be undrawn,” said Craig Atkinson, chief executive officer of Code3. “I have no idea what kind of salesmanship can counteract a sentiment like that.”

Elon Musk’s F-bomb-laden tirade at advertisers will make X Chief Executive Linda Yaccarino’s job harder as she tries to rebuild the company’s ad-sales business, industry executives said.

“It’s a line in the sand that can’t be undrawn,” said Craig Atkinson, chief executive officer of Code3. “I have no idea what kind of salesmanship can counteract a sentiment like that.”

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Elon Musk’s F-Bombs Make Linda Yaccarino’s Job at X Even Harder

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