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Cheaper Beer, Cigarettes Gain Favor as Inflation Pinches Shoppers

Shoppers are trading down to cheap beer brands and discount cigarettes as they feel more pressure on their pocketbooks.Consumer prices in the U.S. rose at a 9.1% annual rate in June, the fastest pace in nearly 41 years, as strong consumer demand has collided with persistent supply shortages. In a survey released this month by the National Retail Federation, nearly half of consumers said that because of rising prices on everyday necessities, they were switching to cheaper alternatives. Vincent Jarbou, co-owner…

Molson Coors Returns to Super Bowl Ads After AB InBev Ends Exclusivity

Molson Coors Beverage Co. will run at least one commercial during Fox’s Super Bowl broadcast in 2023, marking the first time in more than 30 years that the maker of Coors Light and Miller Lite beer has advertised in the game.The company’s re-entry comes after Budweiser brewer Anheuser-Busch said last month that it would give up its long-running exclusive rights to advertise alcohol during the Super Bowl. Anheuser Busch, part of Anheuser-Busch InBev, remains the NFL’s exclusive beer and hard…

AB InBev Is Trying to Catch Up With Inflation in Some Countries, CFO Says

Anheuser-Busch InBev SA/NV says some of its beverages are going to get pricier and come in variable sizes as the maker of Corona and Bud Light looks to catch up with inflation in the U.S. and elsewhere.Leuven, Belgium-based AB InBev found that despite regular updates to its pricing, the company is lagging on cost increases in certain markets, including the U.S. and Brazil, as inflation accelerated since the beginning of the year. “Overall, I feel inflation is a little bit higher than our view,” AB InBev Chief Financial…

Publicis Sees Ukraine War Weighing on Advertising Growth

Advertising giant Publicis Groupe SA PUBGY -1.08% pared back its global ad-spending forecast for 2022 due to the war in Ukraine, but said the advertising market remained healthy despite macroeconomic challenges.Zenith, an ad-buying unit of Publicis, PUBGY -1.08% said it expects global ad spending to grow 8% to $781 billion this year, a downgrade from the 9.1% growth it predicted in December. The firm said it reduced its…