McDonald’s creating CosMc’s spinoff restaurant brand
1980s McDonald's Commercial screenshot featuring CosMc.Source: McDonald's | YouTubeMcDonald's is creating a spinoff restaurant chain called CosMc's, executives said Thursday.The fast-food giant shared few details about the project during its second-quarter earnings call."CosMc's is a small format concept with all the DNA of McDonald's, but with its own unique personality," McDonald's CEO Chris Kempczinski said.The company will test CosMc's in a handful of sites in "a limited geography" in early 2024. McDonald's said it…