Winning the subscription battle, several features at a time; and other top stories this week
Hi, this is Pratik in Bengaluru along with my colleague Pranav in New Delhi.If the first battle in the quick-commerce and food-delivery wars was fought on who can deliver faster, the next one is playing out on who offers more attractive subscription features.On Thursday, Zepto launched ‘Zepto Pass’, its own membership programme, which will offer special discounts and free deliveries to its members for both its grocery and food-delivery businesses. It has started with an attractive and heavily discounted price of Rs 19 to…