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Doodles

Marketers at NFT.NYC Upbeat on Brand-Building in the Metaverse

The nosedive in cryptocurrencies and nonfungible tokens peppered conversations, panels and events at NFT.NYC, a four-day event last week focused on the virtual baubles. Marketers seemed unwavering in their zeal for NFTs. The price of crypto is down—by an estimated $2 trillion since November—and high prices for NFTs have faded. Most NFTs are purchased using cryptocurrencies. And as the crypto market has slumped, so has the value of the digital collectibles. Some companies might fail because of that, but the…

Pharrell Named Chief Brand Officer of Doodles NFT Project

Doodles has enlisted Pharrell as its new Chief Brand Officer.The web3 NFT, media, and entertainment brand made the announcement at an NFT-focused event in New York on Tuesday, per a report from Decrypt. In a video statement shared at the event in question, Pharrell said he’s a “big fan” of Doodles, adding that his new role (which is also said to see him joining the board) will enable him and the larger Doodles team to “build from the core community outward.”Another Pharrell-centered announcement from Tuesday’s proceedings…