ecommerce players

The government warned on Friday that strict action will be taken against online players if they do not stop the menace of 'dark patterns' - tactics used to manipulate consumer choice and nudge users to sign up for a free trial or provide personal data. Briefing media, Consumer affairs secretary Rohit Kumar Singh said: "We took a soft approach and told them on June 13 not to indulge in this. On June 28, we wrote a tough letter and asked them not to stop this, otherwise will take action". Maybe after a couple of months, the…

The grievance redressal mechanism of many big e-commerce players is not up to the mark as the number of complaints received by the National Consumer Helpline has risen sharply over the last four years, Consumer Affairs Secretary Rohit Kumar Singh said on Thursday. Addressing an event organised by the Public Affairs Forum of India (PAFI), Singh said the number of complaints registered on the National Consumer Helpline (NCH) has gone up to 90,000 in November compared to 40,000 in the same month last year. "Four years…