Google’s search experience scrutinized for surge in low-quality content and SEO spam
In a recent investigation conducted by researchers from Leipzig University, Bauhaus-University Weimar, and the Center for Scalable Data Analytics and Artificial Intelligence, Google's search experience is under scrutiny due to a surge in low-quality content and SEO spam, notably in product-related searches. The study sheds light on the ongoing battle between search engines and spam sites, revealing the challenges search engines face in keeping up with evolving SEO strategies.SEO Tactics vs. Search EnginesDuring the…