Bloomingdale’s, Gap, Aldo look to boost sales
Bloomingdale's is just one of the retailers and brands trying to tap into Barbie buzz. It has a pop-up with exclusive Barbie-inspired apparel and accessories, along with a life-sized Barbie box where shoppers can strike a pose.Bloomingdale'sNEW YORK CITY — In the middle of Manhattan, shoppers can step inside of a life-sized Barbie box, strike a pose by a hot pink slide and browse earrings, dresses and candles inspired by the iconic plastic doll.The pop-up shop inside Bloomingdale's flagship store is just one example of…