Nostalgia on tap: How tech revived India’s entertainment industry
“Be it in the era of LP (long playing phonograph) records, then Binaca Geetmala (popular radio countdown), audio cassettes, CDs, or now streaming platforms, this has been the top performing song for the company," says Vikram Mehra, managing director of Saregama. From Mehra’s succinct quote, we get to learn how far this music company has traversed through various formats since its first recording in 1901. We also learn that some things don’t change. Like Lag Ja Gale, which continues to…