GoKwik: Ecommerce enabler GoKwik says proliferation of fake orders rising online
Ecommerce enabler GoKwik said there is an increasing proliferation of fake orders on ecommerce platforms from people who provide gibberish contact and address details, impacting the cost of operations for companies."Over the last two weeks, we have observed 2-10% of total orders being fraudulent on the affected merchants. For some, it has been as high as 15-20%. However, with our return to origin (RTO) risk intelligence and fraud prevention mechanisms, we were able to intervene and safeguard merchants immediately. We fear…