Returnable

| The DC Comics Rich Twitch continues to play out. Five minutes before noon, ET, Bleeding Cool ran the news about the new DC Universe Infinite Ultra subscription level which allows readers to pay a premium to get all of DC Comics print-released titles included in the DC Universe Infinite app a month after print rather than six months. Ten minutes later, DC Comics hurriedly confirmed the news ahead of their originally planned announcement and sent letters to comic shop owners, those likely to be most affected by the news,…

| Well, now that was a fast Rich Twitch. Earlier today, Bleeding Cool reported that copies of the 100 Bullets Omnibus Vol 2 were coming in hot to comic book stores, missing eight promised issues. DC Comics has now told retailers, "100 Bullets Omnibus Vol. 2 was erroneously solicited as including the 100 Bullets: Brother Lono miniseries. The complete contents of 100 Bullets Omnibus Vol. 2 are 100 Bullets #59-100. As a result, 100 Bullets Omnibus Vol. 2 will be made returnable." Given the size of the things – and that it…

| Black Adam #1 and Dark Crisis: Young Justice #1 are two DC Comics going to Final Order Cut-Off, or FOC this coming weekend. Indeed, quite a lot will be going to FOC this weekend, two weeks worth of comics, due to the Memorial Day holiday in the USA, with no titles on FOC the following week. So how to make those two titles stand out? Well, DC Comics is making them both returnable to retailers. A measure that costs DC Comics a significant amount, but generally entails retailers being able to order comics at a…