Report: EA has held talks with Apple about potential acquisition
A new report says that Apple is one of several companies that have held talks with EA about a possible acquisition of the company behind Battlefield, EA Sports, Mass Effect, and more.
A paywalled Puck report via our friends at GamesRadar+ says that EA "has been persistent in pursuing a sale". From GR:
According to a new report by Puck, Brian Roberts, CEO of NBC parent company Comcast, approached EA CEO Andrew Wilson with a proposal to make the media and gaming giants one behemoth of an entertainment company. The deal…