Techno Blender
Digitally Yours.

Digital wallet users to exceed 5.2 billion globally by 2026, claims report

0 60


The total number of digital wallet users will exceed 5.2 billion globally by 2026, up from 3.4 billion in 2022, representing strong growth of over 53%, a report said on Tuesday.

The findings, by Juniper Research, predicted that the presence of “superapps” will drive digital wallet use in developing countries that are currently considered cash-heavy.

“These rapidly growing markets represent a significant opportunity for digital wallet vendors, but they must work intelligently to maximise their position,” Damla Sat, research co-author, said in a statement.

“A highly competitive wallets’ landscape means that vendors must differentiate themselves by integrating machine learning to provide spending insights and introduce new services such as wealth management to add value,” Sat added.

The research also predicted that the adoption of digital wallets will be near 75% of the population in each of these countries by 2026. It cited the rising access to online and mobile commerce services as the driving forces behind the use of digital wallets.

Additionally, the research identified QR code payments as the most popular digital wallet transaction type in 2026, reaching 380 billion transactions globally and accounting for over 40% of all transactions by volume.

However, as usage within markets including China and India reaches its apex, vendors must innovate to remain competitive in entering new geographic markets, the research said.

Therefore, the research recommends that QR code payment vendors integrate loyalty features and personalised marketing capabilities to incentivise merchant acceptance, which will be critical to driving adoption.

The research identified three countries in the Asia Pacific primed for rapid growth over the next four years — the Philippines, Thailand and Vietnam.

FacebookTwitterLinkedin



Digital wallet users to exceed 5.2 billion globally by 2026, claims report

The total number of digital wallet users will exceed 5.2 billion globally by 2026, up from 3.4 billion in 2022, representing strong growth of over 53%, a report said on Tuesday.

The findings, by Juniper Research, predicted that the presence of “superapps” will drive digital wallet use in developing countries that are currently considered cash-heavy.

“These rapidly growing markets represent a significant opportunity for digital wallet vendors, but they must work intelligently to maximise their position,” Damla Sat, research co-author, said in a statement.

“A highly competitive wallets’ landscape means that vendors must differentiate themselves by integrating machine learning to provide spending insights and introduce new services such as wealth management to add value,” Sat added.

The research also predicted that the adoption of digital wallets will be near 75% of the population in each of these countries by 2026. It cited the rising access to online and mobile commerce services as the driving forces behind the use of digital wallets.

Additionally, the research identified QR code payments as the most popular digital wallet transaction type in 2026, reaching 380 billion transactions globally and accounting for over 40% of all transactions by volume.

However, as usage within markets including China and India reaches its apex, vendors must innovate to remain competitive in entering new geographic markets, the research said.

Therefore, the research recommends that QR code payment vendors integrate loyalty features and personalised marketing capabilities to incentivise merchant acceptance, which will be critical to driving adoption.

The research identified three countries in the Asia Pacific primed for rapid growth over the next four years — the Philippines, Thailand and Vietnam.

FacebookTwitterLinkedin


FOLLOW US ON GOOGLE NEWS

Read original article here

Denial of responsibility! Techno Blender is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials, please contact us by email – [email protected]. The content will be deleted within 24 hours.

Leave a comment