PGA Tour Deal With LIV Golf Puts Sponsors on the Spot
Sponsors and other companies affiliated with the PGA Tour will face a reckoning in the wake of the golf powerhouse’s decision to combine with the Saudi-backed upstart LIV Golf, marketing executives said.
Sponsors and other companies affiliated with the PGA Tour will face a reckoning in the wake of the golf powerhouse’s decision to combine with the Saudi-backed upstart LIV Golf, marketing executives said.
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