AI platform to analyze creative advertising raises $5.1M from investors, including a16z
In this increasingly AI-driven era, creative and media teams will probably need to employ the technology to up their game on analyzing their creative assets and A/B testing — or someone else will simply beat them to the punch.
Alison is a startup out of Israel that analyzes creative work, such as typeface characters, colors, sounds, and text. It then gives the creative team a data-driven creative brief prompt that they can use to feed either into a generative AI production platform like Midjourney or (even!) their…