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The CEO Who Gave 60,000 Employees His Cellphone Number

Updated Jan. 13, 2024 12:01 am ETListen to article(1 minute)HERZOGENAURACH, Germany—A former professional soccer player, Bjørn Gulden says that when he took over Adidas just over a year ago, it felt as if the German sports giant was losing by four goals at halftime.Morale was down after the collapse of its Yeezy collaboration with rapper Kanye West, who now goes by Ye, and employees complained about a lack of transparency.Copyright ©2024Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8

Latest China Test for Western Firms: Consumers Switching to Homegrown Labels

Global consumer brands grappling with a tepid economic recovery in China have another worry: Buyers in the country are turning more to local labels. Global consumer brands grappling with a tepid economic recovery in China have another worry: Buyers in the country are turning more to local labels. FOLLOW US ON GOOGLE NEWS Read original article here Denial of responsibility! Techno Blender is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source is specified. All…

As China Risks Grow, Manufacturers Seek Plan B—and C and D

Western executives are shifting to various countries to prepare for contingencies. Western executives are shifting to various countries to prepare for contingencies. FOLLOW US ON GOOGLE NEWS Read original article here Denial of responsibility! Techno Blender is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us…

Yeezy Sneakers Go Back on Sale as Adidas Looks to Move Past Controversy

Adidas released the first batch of more than $1 billion worth of Yeezy-branded sneakers, putting in motion the final steps in the agonized, monthslong dissolution of its once-lucrative collaboration with Kanye West. Adidas released the first batch of more than $1 billion worth of Yeezy-branded sneakers, putting in motion the final steps in the agonized, monthslong dissolution of its once-lucrative collaboration with Kanye West. FOLLOW US ON GOOGLE NEWS Read original article here Denial of responsibility!…

Adidas Seeks Redemption in China

The sportswear brand is backing the Chinese government’s sports and cultural projects in a bid to reverse its decline in an increasingly competitive market. The sportswear brand is backing the Chinese government’s sports and cultural projects in a bid to reverse its decline in an increasingly competitive market. FOLLOW US ON GOOGLE NEWS Read original article here Denial of responsibility! Techno Blender is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source…

Adidas to Resume Sales of Yeezy Sneakers Within Days

German sportswear brand says antiracism groups will receive donations after it ended its partnership with rapper Kanye West. German sportswear brand says antiracism groups will receive donations after it ended its partnership with rapper Kanye West. FOLLOW US ON GOOGLE NEWS Read original article here Denial of responsibility! Techno Blender is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all…

Fashion Giant Shein Raises $2 Billion but Lowers Valuation by a Third

The online-only retailer has set a target to grow its revenue by 40% this year, but faces geopolitical headwinds and rising competition. The online-only retailer has set a target to grow its revenue by 40% this year, but faces geopolitical headwinds and rising competition. FOLLOW US ON GOOGLE NEWS Read original article here Denial of responsibility! Techno Blender is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source is specified. All trademarks belong to…

Adidas to Sell Yeezy Sneakers, Donate Proceeds to Charity

The sportswear brand ended its partnership with Kanye West last year over the rapper’s antisemitic comments, leaving it with more than $1 billion worth of unsold stock. The sportswear brand ended its partnership with Kanye West last year over the rapper’s antisemitic comments, leaving it with more than $1 billion worth of unsold stock. FOLLOW US ON GOOGLE NEWS Read original article here Denial of responsibility! Techno Blender is an automatic aggregator of the all world’s media. In each content, the hyperlink…

Investors Sue Adidas Over Kanye West Collaboration

A group of shareholders is suing Adidas AG , alleging the sportswear company failed to warn investors it was aware of Kanye West’s antisemitic remarks and “extreme behavior.”  The proposed class-action lawsuit, filed in U.S. District Court in Oregon on Friday, alleges former CEO Kasper Rorsted and Harm Ohlmeyer, the company’s chief financial officer, were involved in disseminating false and misleading statements about Adidas’s relationship with Mr. West, who legally changed his name to Ye.…

Adidas Targets Basketball, Soccer to Drive Post-Yeezy Rebound

Adidas AG has a plan to boost its U.S. business: focus on sports.  “We want to double down on all of the things that are U.S.-centric, particularly around sport,” Rupert Campbell, the company’s North America president, said in an interview. Adidas AG has a plan to boost its U.S. business: focus on sports.  “We want to double down on all of the things that are U.S.-centric, particularly around sport,” Rupert Campbell, the company’s North America president, said in an…