Amazon introduces AI-powered shopping assistant Rufus; From answering queries to making comparisons, know what it can do
Amidst the recent boom in AI, Amazon has been making efforts to incorporate this technology into its suite of products and services. A recently surfaced report suggested that the e-commerce giant was looking to supercharge Alexa, its voice assistant, with personalized AI tech, and would also unveil a new subscription model for it, called Alexa Plus. Now, Amazon has announced its latest AI tool in the form of an AI-powered shopping assistant called Rufus.What is Rufus?Amazon is adding an artificial intelligence shopping…