Cliffjumper

Image: HasbroIn the world of Transformers, Optimus Prime is the guy. The traditional leader of the Autobots is the most popular character in the entire franchise and for good reason. He rules. You’d imagine it couldn’t get much bigger than him, but thanks to Hasbro, Prime is about to get a lot bigger.Hasbro just announced its newest HasLab project and it’s set in the world of Transformers. It takes the biggest, most famous Transformer of them all, Optimus Prime, and combines him with the Autobot next in line for the…

Welcome back to Toy Aisle, io9's regular round up of the latest toy and merch news across this internet. This week, Hasbro keeps on the Transformers train, with multiple Primes and a Primal for good measure. Star Wars: Young Jedi Adventures gets a cutesy plush line, and be ready to embrace the new flesh: a new generation of Furby is here. Check it out!Optimus Primal and Optimus Prime Chilling in Times SquareImage: Hasbro PulseHasbro Transformers Legacy Evolution Core Class Optimus Prime & BumblebeeThanks to recent…