Instagram launches its marketplace to connect brands and creators in 8 new countries
Instagram said today that it is expanding its marketplace tool to connect brands with creators for paid partnerships or ads in eight new countries. The new markets that will get access to this marketplace include Canada, Australia, New Zealand, the United Kingdom, Japan, India, and Brazil.
The company first started testing this platform in the U.S. in 2022. It said that since then it has onboarded “thousands” of creators and brands. Last year, the social media company added API features for…