Cupertino

The EU has waded into the latest falling out between Epic Games and Apple, after Apple terminated Epic’s developer account for iOS, preventing the company from developing an Epic Games Store marketplace for iPhone. On Wednesday, Epic Games released a scathing press release revealing that Apple had terminated its developer account in what Epic called a “serious violation of the DMA.” Correspondence published by the company reveals Epic Games was denied a consultation with Apple over the Digital Markets Act changes added…

Apple’s iPhone sales in China aren’t looking too cheery for the first six weeks of 2024, with an estimated 24% drop year-over-year.This report comes from research firm Counterpoint, whose findings show Apple faces tighter competition from Chinese brands such as Huawei in the country. For comparison, Huawei’s sales growth for the same period compared to 2023 is up 64% thanks to the new Huawei Mate 60 series of smartphones. The sales decline has affected the overall smartphone market in China, with a 7% total decline…

Apple is already implementing a generative AI feature before the iOS 18 announcement. While it was previously reported that the company was planning to use Artificial Intelligence in the AppleCare department, it seems this change is already rolling out.According to MacRumors, Apple has released a ChatGPT-like tool called Ask for its AppleCare Support advisors. This feature helps employees to offer faster technical support. The publication says this tool can “automatically generate responses to technical…

Apple is preparing a host of AI tools that will help it to take on Microsoft's Copilot and OpenAI and their software writing capabilities. The upcoming AI tool is part of the next major version of Xcode, Apple's premier programming software, and has undergone extensive development over the past year…

Apple has finally launched its first AI model, named MGIE or MLLM-Guided Image Editing. The AI model is capable of carrying out various editing tasks such as cropping, resizing, flipping, and applying filters solely through text prompts…

Image Source : APPLE Apple Swift Student Challenge 2024 (Representational Image) Apple has started accepting applications for its Swift Student Challenge, a global competition for students aiming to become developers. Participants must demonstrate their coding skills and creativity by creating apps. Apple recognises 350 winners annually, with 50 standout submissions…

It seems that Apple is not able to stop the talent drain from their Apple Car project no matter what they try. In a significant departure from Apple’s halo project that is yet to produce a working prototype for the public, DJ Novotney, a seasoned veteran with nearly 25 years at the tech giant, is set to join Rivian Automotive Inc. as the Senior Vice President of Vehicle Programs. This departure marks another in a series of high-profile exits from Apple’s Apple Car division, following a trend of…

Apple has announced it plans to shutter its iconic Infinite Loop store in California, which has served as the retail arm of its headquarters since 1993.As reported by MacRumors, a statement from Apple Thursday confirmed, “After many years of serving customers at our stores in the Bay Area, we plan to close our store at Infinite Loop. All of our valued team members will have the opportunity to continue their roles with Apple. We look forward to welcoming our customers at our nearby Apple Park Visitor Center and other…

Apple is giving Indian coding students the chance to work with their engineers at Cupertino through the Swift Student Challenge, which is set to start in February 2024. The Apple Swift Challenge encourages students by giving them an opportunity to work on projects using languages that Apple uses…

Students from Cupertino schools cleaned up in the third annual EmPower Silicon Valley Short Film Competition sponsored by Silicon Valley Clean Energy (SVCE). The Sunnyvale-based green energy aggregator asked local students to make films illustrating the transition to clean energy around the themes “Go Electric” and “The Power of Community.” Lawson Middle School student Ava Hwang won the Energy Impact Award for her film “The Energetic Spirits of Wit.” The award came with  a $3,000 scholarship. Among the entrants who won…