Digitalization

The automotive marketplace is evolving in a way products are showcased before the customer.The heightened focus on digitalization across the automotive industry has accelerated the need for auto retailers to reimagine the way they operate. Digitalization is the top business priority for all stakeholders, including OEMs and dealers. The Covid-19 pandemic fast-forwarded the auto industry’s shift to digital. However, the digital technologies could not evolve much owing to…

New Delhi: On National Logistics Day, which is celebrated annually on 28 June, key industry stakeholders have come together to rally behind the National Logistics Policy and its associated platforms, which they say could become the cornerstone of economic progress.'“National Logistics Day serves as a reminder of the profound impact of logistics in connecting people, businesses, and communities,” said Zaiba Sarang,Co-founder, iThink Logsitics. “As we talk about the significance of National Logistics Day, let us also not…

Conny Braams will step down after 33 years with the consumer-goods company known for attaching its products to social or environmental causes. Her departure comes amid big changes in Unilever’s C-suite. Conny Braams will step down after 33 years with the consumer-goods company known for attaching its products to social or environmental causes. Her departure comes amid big changes in Unilever’s C-suite. FOLLOW US ON GOOGLE NEWS Read original article here Denial of responsibility! Techno Blender is an automatic…

The defining factors of mobility are constantly changing with technological advancements, which are also affecting the customers’ needs and wants.The global automotive industry is transforming rapidly. Automobiles today are much more than a mode of transportation. Vehicles are capable of doing more than just driving. Now with the advent of digitalization and connectivity, more vehicles are getting connected to the internet leading to further technological disruption in the automotive industry. As the comfort and…

Credit: Pixabay/CC0 Public Domain Technology developments mean that older adults are increasingly at risk of digital exclusion. Moreover, it is more difficult for them to make use of the possibilities offered by technology in countries like Sweden, where the degree of digitalization is high. This is shown in a doctoral thesis on older adults and digitalization by Sofia Alexopoulou. …

Digitalization has greatly impacted event planning in Denmark. With more and more people getting their information online, event organizers must now think of creative ways to promote their events and draw attention to them. To tackle this challenge, many Danish event planners have started using digital marketing strategies such as social media, email campaigns, and online advertising. These strategies help them reach a larger audience and spread awareness about their events. Moreover, they also allow event planners to…

Publicis Groupe SA said Thursday that organic revenue grew 9.4% in the fourth quarter as its data and technology services continued to capture a shift in client spending. The Paris-based advertising holding company, which owns agencies such as Saatchi & Saatchi, Leo Burnett and Zenith, said brands continued to move spending to tasks like managing first-party data collected from their consumers. It also cited demand for its digital business…

Credit: Pixabay/CC0 Public Domain Digitalization is a rather nebulous term with many different definitions in various fields. According to researchers writing in the International Journal of Global Environmental Issues, digitalization might encompass production, distribution, exchange, and consumption in different ways and is gaining importance in industry, transport, agriculture, and e-commerce. The team points out that…

7 misconceptions that businesses suffer fromImage source: https://unsplash.com/photos/pREq0ns_p_E?utm_source=unsplash&utm_medium=referral&utm_content=creditShareLinkIn this article, I would like to explore in more detail the top seven data analytics and digitalization misconceptions most businesses suffer from. Let’s dig in!Unfortunately, a portion of companies in the market still considers “digital transformation,” “big data,” and “business analytics” merely as fancy words. Some underestimate their influence, and…

Apollo Global Management Inc. agreed to sell wireless tower company Parallel Infrastructure to a buyer backed by Palistar Capital, which plans to invest more than $1 billion to expand the business. The deal would create one of the largest cellphone infrastructure companies in the U.S., with more than 2,000 sites either operating or under construction across 41 states, once Parallel is combined with developer Harmoni Towers LLC, New York-based Palistar said. Palistar acquired Harmoni in June 2020. The...…