The cost of The Rings of Power is one of its biggest publicity draws
Amazon’s prequel series to The Lord of the Rings – The Rings of Power – made its debut on Prime Video after years of hype for Amazon’s most ambitious streaming project to date.
Unsurprisingly, this adaptation of Tolkien’s lore did not disappoint when it came to numbers. It attracted a whopping 25 million viewers on opening day, obliterating the 10 million set by HBO’s Game of Thrones spin-off, House of the Dragon just over a week prior.
This was likely helped by the headline-dominating publicity regarding the…