Eli Lily

One day after Elon Musk followed through on his months-long threat to remove blue checks from Twitter accounts that were verified before his tenure, Twittersent advertisers an email telling them they can’t advertise on the platform unless they subscribe to Twitter Blue. Accounts that already spend $1,000 or more a month will apparently be exempt. Twitter Verification is a Hot Mess“Starting April 21, your @account must have a verified check mark or subscribe to either Twitter Blue or Verified Organizations,” Twitter’s…

Last year, Elon Musk changed Twitter’s verified program from a quasi-signal that a user is notable to a pay-for-checkmark $8 free-for-all. Immediately, trolls and comedians seized on the opportunity, making verified fake accounts for politicians, reminding people of Chiquita Banana’s involvement in genocide, and arranging a pretend, but disgusting, conversation between Ben Shapiro and Ted Cruz.The most significant fallout, though, came with a tweet from a user pretending to be drug manufacturer Eli Lily. After the user…