If you’re going to market, your GTM slide needs to be awesome
Only 7% of founders have a pitch deck with a reasonably good go-to-market (GTM) narrative. Given that a lot of founders are raising money to acquire new customers, allow me to put words to what that means: It’s an absolute embarrassment.
The vast majority of slide decks barely qualify to be called even a coherent brainstorm. As an investor, when I’m looking at such a deck, I despair. Why should I give you $5 million when you clearly haven’t the foggiest clue how you’re going to deploy that money…