China’s next cultural export could be TikTok-style short soap operas
Web novels are a unique form of literature that has been popular on the Chinese internet for much of the last two decades: long stories that are written and posted chapter by chapter every day. Each chapter can be read in less than 10 minutes, but installments will keep being added for months if not years. Readers become avid fans, waiting for the new chapter to come out every day and paying a few cents to access it. While some talented Chinese book authors got their big break by writing web novels, the majority of…