How Sierra is rethinking customer experience in the age of AI
We’ve been hearing about the notion of customer experience forever, the idea that we could improve customer interactions with brands digitally. So far, the results have been mixed at best.
Sierra, the new startup from Bret Taylor and Clay Bavor, thinks that AI agents could be the next technology frontier, not unlike websites or mobile apps that came before them: essential digital assets for every company, and ones that could ultimately deliver on the promise of digital customer experience.
Whether or not that’s true,…