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The Onetime Auditor Brought In to Reinvent Gucci

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MILAN—When Gucci’s flagship store here reopened last month, the space was missing the baroque flourishes and jewel-toned colors that have defined the brand in recent years. 

Instead the look is decidedly less maximalist—all clean lines and understated tones.

Copyright ©2024 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8



MILAN—When Gucci’s flagship store here reopened last month, the space was missing the baroque flourishes and jewel-toned colors that have defined the brand in recent years. 

Instead the look is decidedly less maximalist—all clean lines and understated tones.

Copyright ©2024 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8

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