Perfora Truthbrush 2.0 electric toothbrush with aluminium handle launched, priced at Rs 1,999
Perfora, the digital native oral care brand has expanded its product lineup with the launch of a new toothbrush. The company has introduced a new Aluminium Handle Electric toothbrush in India. Priced at Rs 1,999, the electric toothbrush is made up of 70% less plastic compared to all other electric toothbrushes available in the market.
The Truthbrush 2.0 electric toothbrush comes in Rose Gold and Platinum Silver and features a 2-minute timer and 30-second quad technology. Each box includes two brush heads: one with activated charcoal bristles for plaque removal and one with super soft bristles for a gentle experience. With a 90-day battery life and AAA battery operation, Perfora offers a 1-year warranty and personalisation options on their website.
“The use of aluminium in the handle of Perfora’s electric toothbrush offers several advantages. Aluminium is lightweight, durable, and corrosion-resistant, making it an ideal choice for a long-lasting toothbrush handle. Moreover, aluminium is recyclable, contributing to Perfora’s commitment to sustainability and minimizing plastic waste,” mentions the company.
Commenting on the launch, Jatan Bawa, Founder of Perfora, stated, “We are thrilled to introduce India’s first Aluminum Handle Electric Toothbrush, showcasing our commitment to sustainable oral care solutions. By reducing plastic waste and offering a greener alternative, we aim to make a positive impact on the environment. This launch is a significant milestone for Perfora and reinforces our dedication to providing innovative and eco-friendly oral care products.”
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Perfora, the digital native oral care brand has expanded its product lineup with the launch of a new toothbrush. The company has introduced a new Aluminium Handle Electric toothbrush in India. Priced at Rs 1,999, the electric toothbrush is made up of 70% less plastic compared to all other electric toothbrushes available in the market.
The Truthbrush 2.0 electric toothbrush comes in Rose Gold and Platinum Silver and features a 2-minute timer and 30-second quad technology. Each box includes two brush heads: one with activated charcoal bristles for plaque removal and one with super soft bristles for a gentle experience. With a 90-day battery life and AAA battery operation, Perfora offers a 1-year warranty and personalisation options on their website.
“The use of aluminium in the handle of Perfora’s electric toothbrush offers several advantages. Aluminium is lightweight, durable, and corrosion-resistant, making it an ideal choice for a long-lasting toothbrush handle. Moreover, aluminium is recyclable, contributing to Perfora’s commitment to sustainability and minimizing plastic waste,” mentions the company.
Commenting on the launch, Jatan Bawa, Founder of Perfora, stated, “We are thrilled to introduce India’s first Aluminum Handle Electric Toothbrush, showcasing our commitment to sustainable oral care solutions. By reducing plastic waste and offering a greener alternative, we aim to make a positive impact on the environment. This launch is a significant milestone for Perfora and reinforces our dedication to providing innovative and eco-friendly oral care products.”
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