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Union Minister of State Rajeev Chandrasekhar while speaking at the DNPA Conclave & Awards 2024 event spoke at length about the influence of artificial intelligence (AI) and how ad tech monopolies are the biggest concern for digital media. The Union Minister of State also highlighted how India's technology growth has been “spectacular” and how the emergence of AI tools has been beneficial but is also affecting the media ecosystem in India. During his talk, the minister also highlighted the upcoming benefits to be…

Alphabet disappointed Wall Street on Tuesday as holiday-season advertising sales came in below expectations and the company said its spending on items such as servers to power artificial intelligence would jump this year.Alphabet shares fell 6% in after-hours trade.Elevate Your Tech Prowess with High-Value Skill CoursesOffering CollegeCourseWebsiteIIM KozhikodeIIMK Advanced Data Science For ManagersVisitIndian School of BusinessISB Professional Certificate in Product ManagementVisitIIT DelhiIITD Certificate Programme in…

Happy Monday! Walmart-owned ecommerce behemoth Flipkart is undergoing significant restructuring, including an internal workforce reduction. This and more in today’s ETtech Morning Dispatch.Also in this letter:■ Short-video apps and small-town content creators■ Startup India 2.0 coming soon■ Esports firms may cap player payoutsFlipkart may trim rolls by up to 7% in yearly refocus Flipkart, the country’s largest ecommerce firm, is in the thick of the action in the New Year. Even as it moves to close a billion-dollar…

Social media companies collectively made over $11 billion in U.S. advertising revenue from minors last year, according to a study from the Harvard T.H. Chan School of Public Health published on Wednesday. The researchers say the findings show a need for government regulation of social media since the companies that stand to make money from children who use their platforms have failed to meaningfully self-regulate. They note such regulations, as well as greater transparency from tech companies, could help alleviate harms…

Ecommerce giants Amazon and Flipkart's cumulative ad revenue rose 39% to Rs 8,705 crore in the fiscal year through March 2023, as advertisers across categories used the platforms amid growth in their user base, as per data filed by the companies with the Registrar of Companies (RoC).In FY23, Amazon Seller Services, the marketplace arm of Amazon, recorded 29% growth in ad revenue at Rs 5,380 crore, according to the RoC filings sourced from business intelligence platform Tofler. For Flipkart Internet, the marketplace arm of…

Elon Musk-owned social media company X could lose as much as $75 million (nearly Rs. 625 crore) in advertising revenue by the end of the year as dozens of major brands pause their marketing campaigns, the New York Times reported on Friday.Musk backing an antisemitic post on the platform last week has led several companies including Walt Disney and Warner Bros. Discovery to pause their advertisements on the site formerly called Twitter. X has struck back and sued media watchdog group Media Matters, alleging the…

Elon Musk said Twitter's cash flow remains negative because of a nearly 50% drop in advertising revenue and a heavy debt load. "Need to reach positive cash flow before we have the luxury of anything else," Musk said in a tweet early on Saturday. After Musk acquired Twitter in October, the social media firm faced months of chaos, including layoffs of thousands of employees, criticism over lax content moderation, and an exodus of many advertisers who did not want their ads appearing next to inappropriate content. Musk's…

Some Twitter users are now earning money via ads in the replies to their tweets. New Twitter owner Elon Musk announced the revenue-sharing program in February, and on Thursday some of those involved have been sharing details of their first payments. Writer Brian Krassenstein, who has around 750,000 followers, said Twitter paid him just over $24,000, TechCrunch reported. Another creator, SK, has around 230,000 followers and claims to have picked up $2,236 from the microblogging platform, while political commentator…

Image Source : INDIA TV Twitter will pay to verified creators for ads Twitter will soon start paying verified content creators for ads in their replies, with the first payment block of around USD 5 million, company owner Elon Musk said on Friday. The billionaire who acquired Twitter last October said that “the creator must be verified and only ads served to verified…

With the closure of BuzzFeed News and bankruptcy looming at Vice, the once promising world of free digital media finds itself at a crossroads, seeing ad revenues dry up at the same time as disappointed investors begin walking away. BuzzFeed, one of the OG new media disruptors, announced in late April that it would shutter its news division. Translation: 180 jobs lost. As for Vice, the company -- once a darling that attracted major funding from Disney and Fox, among others -- has canceled its signature show Vice News…