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big brother watch

Targeted Billboard Ads Are Privacy Nightmare

Billed as Times Square’s largest and most expensive digital billboard, a new megascreen is debuted in front of the Marriott Marquis hotel on November 18, 2014 in New York City.Photo: Spencer Platt (Getty Images)Advertisers are using insights gleaned from targeted digital advertising and applying it to create physical billboards capable of serving up tailored advertisements catered to the types of people viewing them. If that concept sounds eerily familiar that’s because it’s precisely the type of physical targeted

Rights group challenges ‘Orwellian’ facial recognition cameras in UK

A legal complaint by a privacy rights group has been prompted by the facial recognition cameras at a supermarket chain in southern England. Big Brother Watch said Southern Co-operative's use of biometric scans in 35 stores across Portsmouth, Bournemouth, Bristol, Brighton and Hove, Chichester, Southampton, and London was "Orwellian in the extreme" and urged Britain's Information Commissioner's Office (ICO) to investigate whether it breaches data protection legislation. The complaint claims the use of the biometric cameras…