Google accused of quietly placing ads on compromising sites
Google has been accused of quietly placing search ads on non-Google websites, posing a potential risk to brand safety.
Google denies the accusation, saying Adalytics, publisher of the report, has a track record of publishing inaccurate reports that misrepresent Google’s products and make exaggerated claims, according to Dan Taylor, Vice President, Global Ads at Google. Why we care. Compromising ad placement can harm brand reputation and reduce ad effectiveness. Advertisers need accurate and transparent data on ad!-->…