rajeev chandrasekhar: Will address imbalance in creation of news content and monetisation: MoS IT Rajeev Chandrasekhar
The government hopes to address the imbalance in content creation by news media companies and its monetisation by advertising technology companies in the upcoming Digital India Act, said Rajeev Chandrasekhar, Minister of State for Electronics and Information Technology. Chandrasekhar was speaking at an event by the Digital News Publishers Association in New Delhi on Friday.“We hope to address this issue of disproportionate control and imbalance of dynamics between content creation and its monetisation and the power that…