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Google blocking data tracking of some 30 mn Chrome users; know why it is killing off cookies

Even as Google is waging its biggest to maintain its number one position in the web browsing market, it has been revealed that the company has introduced a new feature that will be very beneficial for its users - Google is blocking data tracking. According to reports, Google has blocked third-party cookies for various Chrome users which is used to monitor their online browsing behaviour. The number of users with blocked cookies is small and only includes only 1 percent of total Google Chrome browser users. However, this…

Chrome is making third-party cookies a thing of the past

Late last year, Google shared more details about its plans to eliminate third-party cookies in the Chrome browser once and for all. The first major step of the plan goes into effect today, January 4, as Google is rolling out Tracking Protection to 1% of Chrome users. Over 3 billion people use Chrome, which means around 30 million users will be part of this rollout.As Privacy Sandbox’s VP Anthony Chavez explained in a Google blog post, Tracking Protection “limits cross-site tracking by restricting website access…

Google has started phasing out third-party cookies

Google has officially started to phase out third-party cookies. A new feature called Tracking Protection, which restricts third-party cookies by default, began rolling out to 1% of Chrome users globally on January 4, 2024.If you have been affected, you will will receive a notification when you open Chrome on either desktop or Android devices. Why we care. If your marketing heavily depends on targeted advertising with third-party cookies, it’s time to reconsider your tactics. Begin preparing your websites now

Google Just Disabled Cookies for 30 Million Chrome Users. Here’s How to Tell If You’re One of Them.

Today marks the first of many upcoming moments of silence in Google’s years-long plan to kill cookies. As of this morning, the Chrome web browser disabled cookies for 1% of its users, about 30 million people. By the end of the year, cookies will be gone in Chrome forever—sort of.No Google AI Search, I Don’t Need to Learn About the “Benefits of Slavery” For privacy advocates, cookies are the original sin of the internet. Throughout most of the web’s history, cookies were one of the primary ways that tech companies tracked…

Google Is Finally Killing Cookies. Advertisers Still Aren’t Ready.

Listen to article(1 minute)Google is going forward with sweeping changes to how companies track users online—moves that have been years in the making. Advertisers still aren’t ready.The changes, among the biggest in the history of the $600 billion-a-year online ad industry, center on the use of cookies, technology that logs the activity of internet users across websites so that advertisers can target them with relevant ads. Copyright ©2024Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8

Best year end deals: 8 OTG ovens to bake perfect cakes and cookies

OTG ovens are a baker’s best friend. They are versatile, easy to use, and ideal for baking everything from fluffy cakes to crisp cookies and more. As we look at the 8 best OTG ovens available in the market, we’ll focus on those that combine quality with value, ensuring you get the best out of your year-end purchases. These ovens have been selected for their exceptional baking capabilities, consistent performance, and user-friendly features, making them suitable for both seasoned bakers and those just starting…

Tired of accepting cookies? Good news! Google Chrome is killing them off for 30 mn users

If you are like us, you probably hate it when you visit a website for the first time, and even before you have managed to read a word on the page, an annoying pop-up shows up asking you to accept or reject third-party cookies before continuing. There is good news for you if you do feel the same. Google also shares your sentiments and is planning to block them entirely from Google Chrome. But the reason is bigger than sheer annoyance. Google thinks it is not good enough for your privacy and wants to replace it with…

Google starts to add Tracking Protection to Chrome, turning off third-party cookies

Of course, Google realizes that disabling cookies might cause issues, especially early on. If any issues arise and a website doesn't work without cookies, there will be an option to re-enable them for that particular site. "Less browsing protection" is offered, a warning shows if you disable the protection, "but features are more likely to work as expected."That is admittedly a very small fraction of Chrome users, but it's a nice step in the right direction. The end goal of the Privacy Sandbox, Google said, is to

Google’s new tool will start phasing out third-party cookies in weeks

Google will begin testing a new feature that restricts third-party cookies by default in the coming weeks. The Tracking Protection tool will be rolled out on January 4, 2024, to 1% of Chrome users globally.Why we care. Be aware that if your website depends on third-party cookies, this rollout might pose challenges. Take this rollout as a heads-up to ensure your site is prepared well in advance before Google retires third-party cookies entirely in the latter half of 2024. Why now? Google views this as a crucial