The Influencers Getting Paid to Promote Designer Knockoffs From China
In December, Pandabuy announced on its official Discord server that more than 15,000 influencers joined its affiliate marketing program last year, thanking them for their “dedicated efforts” with two emojis of Pepe the Frog clutching a red heart. That’s a small number compared to Amazon’s roughly 900,000 affiliates, but trading in counterfeits is illegal.If a person clicks an influencer’s affiliate link and buys the replica Rick Owens sneakers on Pandabuy, the company buys them through the original Taobao listing. Once…