CyberMedia Research

The fifth edition of the vivo Switch Off Research study, titled 'Impact of Smartphones on Parent-Child Relationship,' reveals concerning trends about the strain on familial bonds due to excessive smartphone use. The study, conducted in association with Cybermedia Research (CMR), exposes that 93% of parents feel guilty about their relationships with their children, attributing it to their own smartphone overuse. Additionally, 77% of parents report that their children complain about their excessive smartphone use too.The…

US-based iPhone maker Apple is continuously expanding its operations in India and the government is in regular touch with the company to support its business, commerce and industry minister Piyush Goyal has said.He said that the electronics industry works like this as first they put a basic set up and then they keep sourcing different components to add into their ecosystem.“Apple is continuously expanding their operations in India... We are in regular touch with the Apple, MeITY (Ministry of Electronics and Information…

Image Source : FREEPIK Smartphone As the world majorly focuses on online shopping, Indian consumers are still focused to shop offline from physical stores, even in 2023 for their smartphone purchases. The report has stated that people prefer to have the touch and feel factor, which keeps continuing to play an important role for them. ALSO READ: Spotify 'New Year's…

At least 54% of Indian consumers are worried about the quality of electric vehicles (EV) and not the range, while 50% of consumers are now open to purchasing, a recently released report by CyberMedia Research (CMR) revealed. India’s EV momentum is increasing as a result of a robust government policy push, including its flagship EV programme or FAME, faster adoption and manufacturing of electric vehicles, and more automotive Original Equipment Manufacturers (OEM) prioritising EVs. This week, India’s top automaker Tata…