Develop

Netflix, which is hoping to boost revenue by selling ads around its programming, is still in the early stages of developing the strategy and has explored a range of tie-ups in recent weeks. A partnership with NBCUniversal would likely be exclusive, the people familiar with the matter said. Comcast’s video ad unit, FreeWheel, would supply technology to help serve up ads, while NBCUniversal’s ad-sales team would help sell ads in the U.S. and Europe, the people said. A partnership with NBCUniversal would likely…

A group of companies, including some of the biggest names in tech and the internet, have banded together to develop interoperability standards needed to achieve an open metaverse. The organization is called Metaverse Standards Forum, and its founding members include Meta, Microsoft, Huawei, NVIDIA, Qualcomm, Sony Interactive Entertainment, Epic Games, Unity and Adobe. As Reuters notes, one company that's conspicuously missing from the list is Apple. Multiple reports have come come out these past few years that Apple is…

and the Department of Energy have awarded contracts to three companies that are designing concepts to . The agencies will award Lockheed Martin, Westinghouse and IX around $5 million each to fund the design of a fission surface power system, an idea that NASA has been working on for .  The three companies are being tasked with developing a 40-kilowatt class fission power system that can run for at least 10 years on the lunar surface. NASA hopes to test the system on the Moon as soon as the end of this decade. If the…

A team of physicists from the University of Amsterdam has recently developed an atom laser that can last forever. Inside a commonly used laser such as in measuring devices and CD players, all the light vibrates in sync. When it comes to an atom laser, it works on the concept of the Bose-Einstein Condensate (BEC). The condensate was created in labs around 25 years ago and enabled scientists to make atom lasers that could emit beams of matter. However, the lasers could be operated only for a short time as the laser…

Physical exercise offers a wide range of benefits for the human body. Scientists might now be closer to figuring out how to deliver the benefits of exercise in just a single pill. Researchers at Baylor College of Medicine have identified a molecule produced after an intense regimen of physical exercise, which is responsible for reducing both food intake and obesity in mice. Understanding how these physiological processes work could one day help in the development of a medication for people unable to get enough…

In a bid to use solar energy more efficiently to power medical devices, scientists have innovated a new method to develop solar cells that could help build better pacemakers. Expanding the potential of solar cells, scientists from the University of Chicago incorporated holes on the top layer of the solar cells, making them porous. They found that the holes could improve the technology and in turn be used in making less-invasive pacemakers.The current method to make solar cells requires two layers. Here, either silicon is…

A research team from the Korea Institute of Science and Technology has developed ‘nanomachines,’ which use mechanical molecular movements to penetrate and destroy cells. Selective cancer cell penetration is also possible by using a latch molecule released near cancer cells.Researchers have created ‘nanomachines’ that use mechanical molecular motions to enter and destroy cells.Cancer is a condition where some of the body’s cells grow out of control and spread to other bodily regions. Cancer cells divide continually,…

Day 1 of SMX Advanced 2022 opened today with a keynote by Jaimie Clark, VP of SEO at Centerfield. It was packed full of insights around creating authoritative content that Google ranks and searchers need.  The Wirecutter migration: SEO + content + rebrand Before Clark joined Centerfield, she worked at the New York Times. In 2016, New York Times Co. bought The Wirecutter, a product recommendation site. She led the migration of thewirecutter.com to nytimes.com/wirecutter in…

Hinduja Tech, an e-mobility engineering and digital services company, said it has partnered with sustainable machine health management firm Senseye to offer tailored, value-added multi-layered solution for customers. Senseye is renowned for delivering artificial intelligence-powered solutions for machine reliability and predictive maintenance for Global Fortune 500 companies. "By integrating its expertise in digital services that include end-to-end SAP automotive solutions along with manufacturing and plant engineering…

Meta Platforms’ Facebook is reportedly in the early stages of planning a Basic Ads product. Basic Ads would be aimed at advertisers who are looking to build awareness around their brands.  What are Basic Ads? A Basic Ads product would offer and report only the simplest metrics such as engagement and video views. With the release of iOS14 in 2020, and the option for users to opt-out to having their data collected, Facebook advertisers are having a more difficult time reporting on performance. The…