How Apple Arcade cultivated quality in a free-to-play wasteland
Apple
Whenever Apple rolls out a lofty new idea, it invites as many skeptics as it does fans. Devices like the Vision Pro birthed naysayers from the moment it was announced, but armchair criticism has rarely, if ever, put a dent in the tech giant’s plans. It has a way of committing to its products and initiatives, even when outsiders might think no one is using them.
That’s been the story of Apple Arcade since it launched in 2019. The service came at a time when the biggest tech companies were hungry for a piece of…