Microsoft Advertising launches Performance Max campaigns globally
Performance Max campaigns will be available on Microsoft Advertising globally from March 5.
PMax explained. PMax is an automated campaign type that uses AI to optimize and manage your ads across different formats and channels in Microsoft Advertising. It can be used to create campaign assets and ensure your ad reaches your target audience to maximize conversions for your campaign.
Why we care. PMax campaigns can help you reach a wider audince and automate online advertising optimization, making them ideal for those…