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The Value of Diversity in Tech. Why diverse teams will boost the joint… | by Thomas A Dorfer | Dec, 2022

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Photo of a variety of rainbow colors representing the concept of diversity
Photo by sharonmccutcheon on Unsplash

Information Technology is a collaborative sector that caters to billions of diverse customers scattered across the globe. Yet, the products and services created by this sector are conceived by relatively homogeneous teams. This is true in particular for the domains of software development, software engineering, and data science.

Dozens of studies have demonstrated that diverse teams are collectively smarter, more productive, more innovative, and overall more successful than their homogenous counterparts. Despite these findings, however, most technology companies have shown very slow growth in diversity, with the exception of a select few. The numbers, in fact, are staggering.

According to 2022 statistics gathered by Truelist and Zippia, women only make up 27.5% of software engineers globally, revealing an enormous gender gap. In the U.S., this gap is even wider with only 21% of software experts identifying as women, down from 29% in 2010. Furthermore, Hispanic and Black Americans are greatly underrepresented in this sector. While 19% of the U.S. population is Hispanic and 13% Black, their representation in software development corresponds to only 7% and 5%, respectively [1, 2]. These numbers are largely mirrored in the field of data science as well.

This article will explore the various benefits that come with diversity and its importance in product development, customer empathy, and organizational success. While the focus will be on the tech industry, diversity at work is a crucial aspect in general, irrespective of the sector. Therefore, this article also aims to encourage the reader to strive and advocate for more diversity in their respective fields.

A diverse and inclusive work environment in which everyone feels welcome typically results in an enhanced level of employee engagement and satisfaction. Moreover, the wide range of subject matter expertise, experience, perspectives, and working styles that a diverse team brings to the table significantly boosts their capacity for problem solving. It also creates an atmosphere of healthy competition, which tends to encourage employees to go above and beyond their potential, resulting in enhanced productivity. Consequently, the convergence of all these factors can lead to the optimization of a multitude of company processes, thus significantly increasing their efficiency [3].

Diverse teams have the unique ability to vet new ideas more thoroughly and investigate problems from a variety of different angles, eventually allowing them to converge to a more informed decision. According to research by Cloverpop, organizations with diverse teams make better business decisions up to 87% of the time [4]. Not only does diversity improve the decision-making process, it also accelerates it. New ways of thinking, fresh perspectives, and a multitude of skillsets naturally help teams make decisions faster.

Unsurprisingly, teams comprised of employees with a variety of different backgrounds develop more creative and innovative solutions than their homogeneous counterparts. This comes as a result of team members sharing their diverse inputs, which prompts the whole team to look at problems from a variety of angles and perspectives, identify errors in their thinking, and collectively arrive at a smarter solution. In other words, diversity considerably enriches the learning curve and pushes employees to think outside the box — a skill that is crucial when it comes to catering products and services to a wide range of customers and continuously adapting to the changing demands of the market.

Photo of a diverse team working on a solution to a problem
Photo by jasongoodman_youxventures on Unsplash

In a study published in Innovation, researchers investigated levels of gender diversity in research and development teams from 4,277 companies in Spain. After applying statistical models, they found that companies with more women had a higher likelihood of introducing radical new innovations into the market over a two-year period [5]. Another study published in Economic Geography demonstrated that cultural diversity considerably boosts innovativeness. The authors pooled data on 7,615 firms that participated in the London Annual Business Survey — a questionnaire about company performance conducted with the UK capital’s executives. The study revealed that businesses run by culturally diverse leadership teams were more likely to develop and release new products than those with homogenous leadership [6, 7].

Teams with diverse backgrounds will more easily be able to adapt to customers’ needs and requirements. Whether the team is developing an app, a platform, or a service, it will have to design and build it in a way that offers the best possible user experience. In most situations, the customers of software products and services do not come from a single, homogenous group. Therefore, having a team comprised of people from diverse backgrounds that is capable of producing a wide range of ideas and evaluate them through a variety of perspectives can be extremely beneficial for predicting and incorporating the needs of their end users.

Since diversity within a workplace has been shown to improve productivity, decision making, creativity, innovation, and customer experience, it is no surprise that it also results in increased organizational performance. In 2019, McKinsey analyzed 366 public companies and found that those in the top quartile for ethnic and racial diversity in management were 36% more likely to achieve financial returns above their industry mean. Similarly, those in the top quartile for gender diversity were 25% more likely to achieve returns above the industry mean [8].

This article demonstrates that striving toward a more diverse and inclusive work environment results in enormous organizational benefits, including increased productivity, decision making, innovation, and performance, as well as a more accurately targeted customer experience for the end users of a company’s products or services.

The adoption of building diverse teams in the technology sector is of particular importance as the products that come out of this industry can end up having billions of users whose diverse needs have to be considered throughout the development process. Having an enriched employee pool with representatives from various different backgrounds is therefore critical in order to ensure that the creation of new products incorporates ideas and feedback that represents the needs of this vast and diverse customer base.


Photo of a variety of rainbow colors representing the concept of diversity
Photo by sharonmccutcheon on Unsplash

Information Technology is a collaborative sector that caters to billions of diverse customers scattered across the globe. Yet, the products and services created by this sector are conceived by relatively homogeneous teams. This is true in particular for the domains of software development, software engineering, and data science.

Dozens of studies have demonstrated that diverse teams are collectively smarter, more productive, more innovative, and overall more successful than their homogenous counterparts. Despite these findings, however, most technology companies have shown very slow growth in diversity, with the exception of a select few. The numbers, in fact, are staggering.

According to 2022 statistics gathered by Truelist and Zippia, women only make up 27.5% of software engineers globally, revealing an enormous gender gap. In the U.S., this gap is even wider with only 21% of software experts identifying as women, down from 29% in 2010. Furthermore, Hispanic and Black Americans are greatly underrepresented in this sector. While 19% of the U.S. population is Hispanic and 13% Black, their representation in software development corresponds to only 7% and 5%, respectively [1, 2]. These numbers are largely mirrored in the field of data science as well.

This article will explore the various benefits that come with diversity and its importance in product development, customer empathy, and organizational success. While the focus will be on the tech industry, diversity at work is a crucial aspect in general, irrespective of the sector. Therefore, this article also aims to encourage the reader to strive and advocate for more diversity in their respective fields.

A diverse and inclusive work environment in which everyone feels welcome typically results in an enhanced level of employee engagement and satisfaction. Moreover, the wide range of subject matter expertise, experience, perspectives, and working styles that a diverse team brings to the table significantly boosts their capacity for problem solving. It also creates an atmosphere of healthy competition, which tends to encourage employees to go above and beyond their potential, resulting in enhanced productivity. Consequently, the convergence of all these factors can lead to the optimization of a multitude of company processes, thus significantly increasing their efficiency [3].

Diverse teams have the unique ability to vet new ideas more thoroughly and investigate problems from a variety of different angles, eventually allowing them to converge to a more informed decision. According to research by Cloverpop, organizations with diverse teams make better business decisions up to 87% of the time [4]. Not only does diversity improve the decision-making process, it also accelerates it. New ways of thinking, fresh perspectives, and a multitude of skillsets naturally help teams make decisions faster.

Unsurprisingly, teams comprised of employees with a variety of different backgrounds develop more creative and innovative solutions than their homogeneous counterparts. This comes as a result of team members sharing their diverse inputs, which prompts the whole team to look at problems from a variety of angles and perspectives, identify errors in their thinking, and collectively arrive at a smarter solution. In other words, diversity considerably enriches the learning curve and pushes employees to think outside the box — a skill that is crucial when it comes to catering products and services to a wide range of customers and continuously adapting to the changing demands of the market.

Photo of a diverse team working on a solution to a problem
Photo by jasongoodman_youxventures on Unsplash

In a study published in Innovation, researchers investigated levels of gender diversity in research and development teams from 4,277 companies in Spain. After applying statistical models, they found that companies with more women had a higher likelihood of introducing radical new innovations into the market over a two-year period [5]. Another study published in Economic Geography demonstrated that cultural diversity considerably boosts innovativeness. The authors pooled data on 7,615 firms that participated in the London Annual Business Survey — a questionnaire about company performance conducted with the UK capital’s executives. The study revealed that businesses run by culturally diverse leadership teams were more likely to develop and release new products than those with homogenous leadership [6, 7].

Teams with diverse backgrounds will more easily be able to adapt to customers’ needs and requirements. Whether the team is developing an app, a platform, or a service, it will have to design and build it in a way that offers the best possible user experience. In most situations, the customers of software products and services do not come from a single, homogenous group. Therefore, having a team comprised of people from diverse backgrounds that is capable of producing a wide range of ideas and evaluate them through a variety of perspectives can be extremely beneficial for predicting and incorporating the needs of their end users.

Since diversity within a workplace has been shown to improve productivity, decision making, creativity, innovation, and customer experience, it is no surprise that it also results in increased organizational performance. In 2019, McKinsey analyzed 366 public companies and found that those in the top quartile for ethnic and racial diversity in management were 36% more likely to achieve financial returns above their industry mean. Similarly, those in the top quartile for gender diversity were 25% more likely to achieve returns above the industry mean [8].

This article demonstrates that striving toward a more diverse and inclusive work environment results in enormous organizational benefits, including increased productivity, decision making, innovation, and performance, as well as a more accurately targeted customer experience for the end users of a company’s products or services.

The adoption of building diverse teams in the technology sector is of particular importance as the products that come out of this industry can end up having billions of users whose diverse needs have to be considered throughout the development process. Having an enriched employee pool with representatives from various different backgrounds is therefore critical in order to ensure that the creation of new products incorporates ideas and feedback that represents the needs of this vast and diverse customer base.

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