Twitter turmoil poses risks to the company’s brand
Twitter Inc.’s reputation among consumers and advertisers is at risk from the tumult unfolding under new owner Elon Musk, some branding executives and other observers say, even as some Twitter users think the change in leadership could improve the platform.
Twitter Inc.’s reputation among consumers and advertisers is at risk from the tumult unfolding under new owner Elon Musk, some branding executives and other observers say, even as some Twitter users think the change in leadership could improve the platform.
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