Alphabet Earnings: Google Ad Revenue Drops for Second Straight Quarter
Google reported a second straight drop in advertising revenue, extending a rare decline as the company battles economic uncertainty and tries to capitalize on recent advances in artificial intelligence.
Alphabet Inc., Google’s parent company, posted $54.5 billion in ad revenue for the first quarter, a drop of less than 1% from the same period last year. That is the third drop in ad sales since Google became a public company in 2004, and the second consecutive quarterly decline following a 3.6% drop in the fourth quarter.
Google reported a second straight drop in advertising revenue, extending a rare decline as the company battles economic uncertainty and tries to capitalize on recent advances in artificial intelligence.
Alphabet Inc., Google’s parent company, posted $54.5 billion in ad revenue for the first quarter, a drop of less than 1% from the same period last year. That is the third drop in ad sales since Google became a public company in 2004, and the second consecutive quarterly decline following a 3.6% drop in the fourth quarter.
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