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CNH takes minority stake in drone imaging AI company Bem Agro, a Brazilian startup, ET Auto

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Together with Bem Agro, CNH aim to significantly enhance there current and future precision technology solutions.

CNH continues to strengthen its tech stack with Ag Tech solutions that make farming easier, more efficient, and more sustainable for our customers. To further our offering in this field, its investment arm CNH Ventures has taken a minority stake in Bem Agro – a Brazilian startup and existing supplier to CNH.

Bem Agro uses AI to convert any type of aerial field image, including those taken from machines, drones and satellites – into Agronomic Mapping Reports. These reports provide vital data that enables farmers to make better decisions about optimizing field operations, allocating resources and increasing yield while driving improved machine performance, greater productivity and reduced running costs, the company said.

In sugarcane, grain and fiber harvesting, where farmers can face low-visibility conditions, Bem Agro’s maps provide guidance lines for course correction and crop damage reduction. Their weed mapping pinpoints specific areas to be sprayed, minimizing herbicide usage.

This investment follows over five years of successful commercial partnershipwith Bem Agro. CNH currently uses its mapping solutions on our Case IH and New Holland brands’ Connected Platforms for sugarcane harvesters, tractors and sprayers in Brazil, Indonesia and Thailand. Together with Bem Agro, we aim to significantly enhance our current and future precision technology solutions, services and reach for agriculture across Latin America and Asia Pacific, the company said in a media release.

  • Published On Feb 21, 2024 at 09:56 AM IST

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<p>Together with Bem Agro, CNH aim to significantly enhance there current and future precision technology solutions.</p>
Together with Bem Agro, CNH aim to significantly enhance there current and future precision technology solutions.

CNH continues to strengthen its tech stack with Ag Tech solutions that make farming easier, more efficient, and more sustainable for our customers. To further our offering in this field, its investment arm CNH Ventures has taken a minority stake in Bem Agro – a Brazilian startup and existing supplier to CNH.

Bem Agro uses AI to convert any type of aerial field image, including those taken from machines, drones and satellites – into Agronomic Mapping Reports. These reports provide vital data that enables farmers to make better decisions about optimizing field operations, allocating resources and increasing yield while driving improved machine performance, greater productivity and reduced running costs, the company said.

In sugarcane, grain and fiber harvesting, where farmers can face low-visibility conditions, Bem Agro’s maps provide guidance lines for course correction and crop damage reduction. Their weed mapping pinpoints specific areas to be sprayed, minimizing herbicide usage.

This investment follows over five years of successful commercial partnershipwith Bem Agro. CNH currently uses its mapping solutions on our Case IH and New Holland brands’ Connected Platforms for sugarcane harvesters, tractors and sprayers in Brazil, Indonesia and Thailand. Together with Bem Agro, we aim to significantly enhance our current and future precision technology solutions, services and reach for agriculture across Latin America and Asia Pacific, the company said in a media release.

  • Published On Feb 21, 2024 at 09:56 AM IST

Join the community of 2M+ industry professionals

Subscribe to our newsletter to get latest insights & analysis.

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  • Get Realtime updates
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