Meta to sell blue badge on Instagram and Facebook • TechCrunch
Facebook parent Meta has launched a subscription service, called Meta Verified, that will allow individuals to “verify” themselves on Instagram and the marquee Facebook service and get the coveted blue budget and other additional features, branching to a new revenue channel that has had mixed success for its smaller rival Twitter.
The subscription service, first rolling out in New Zealand and Australia, is priced at $11.99 per month on the web or $14.99 on Apple’s iOS. Meta Verified will allow users to verify their identify using their government ID and will offer additional services such as improved impersonation protection and direct access to customer support.
In a post, Zuckerberg said the subscription service will launch in “more countries soon,” without elaborating.
Facebook parent Meta has launched a subscription service, called Meta Verified, that will allow individuals to “verify” themselves on Instagram and the marquee Facebook service and get the coveted blue budget and other additional features, branching to a new revenue channel that has had mixed success for its smaller rival Twitter.
The subscription service, first rolling out in New Zealand and Australia, is priced at $11.99 per month on the web or $14.99 on Apple’s iOS. Meta Verified will allow users to verify their identify using their government ID and will offer additional services such as improved impersonation protection and direct access to customer support.
In a post, Zuckerberg said the subscription service will launch in “more countries soon,” without elaborating.