ecommerce

In order to protect consumers' interest, the government has banned use of "dark patterns" on e-commerce platforms which intend to deceive customers or manipulate their choices. A gazette notification in this regard as "Guidelines for prevention and regulation of dark patterns" was issued on November 30 by the Central Consumer Protection Authority (CCPA) which is applicable to all platforms offering goods and services in India, and even advertisers and sellers.Resorting to dark patterns will amount to misleading…

In order to protect consumers' interest, the government has banned use of "dark patterns" on e-commerce platforms which intend to deceive customers or manipulate their choices. A gazette notification in this regard as "Guidelines for prevention and regulation of dark patterns" was issued on November 30 by the Central Consumer Protection Authority (CCPA) which is applicable to all platforms offering goods and services in India, and even advertisers and sellers. Resorting to dark patterns will amount to misleading…

PDD, the firm behind the fast-growing shopping app Temu, is shaking up China’s Big Tech club. On Thursday, news of Alibaba’s market cap sliding under that of PDD made headlines all over the Chinese internet. This development marked a historic shift in China’s e-commerce space, where for years Alibaba had held the crown jewel. Now the 24-year-old incumbent is facing its greatest challenges while eight-year-old PDD catches up with an impressive ascent. PDD, which saw its market value surge over…

I'm not totally yet sold on the idea of “social commerce.” The concept, already big in Asia, takes what was previously the role of the grinning influencer class and scales it out to just about everyone. Buy a product, make a video convincing your friends to buy it, make money, repeat. Icky, I think. The future, analysts say, is a $100 billion market by 2025.In the US, capturing this opportunity is said to be a battle between two existing giants, in which each player has what the other wants. Amazon.com Inc. has shopping …

Bengaluru: Ecommerce platforms and brands alike are gearing up for robust Black Friday sales, analysts and platform executives told ET, as the originally American event continues to expand its presence in the Indian market.Platforms like Nykaa, Tata Cliq, and Flipkart-owned Myntra, as well as brands like H&M and Zara are conducting such sales in India.Elevate Your Tech Prowess with High-Value Skill CoursesOffering CollegeCourseWebsiteIIM LucknowIIML Executive Programme in FinTech, Banking & Applied Risk…

A $5.93 mobile phone holder seemed like a gamble worth taking for Michelle Zhang. During the past year, she has become a regular shopper on the cut-price ecommerce app Temu, mostly purchasing home and kitchen appliances. “Things on Temu are usually less than half of their prices on Amazon, and you don’t have to purchase in bulk,” she says, “even though some cups I bought broke easily, I got refunded pretty conveniently.”Since launching in the US in September 2022, Temu—owned by the Chinese internet giant PDD Holdings,…

Snapdeal-owned ecommerce enablement service provider Unicommerce is readying to debut on the bourses in the second half of 2024, people aware of its plans told ET.The firm has started the book-building process and capital markets and investment firm CLSA has been roped in as one of the managers for the initial public offering (IPO), they added.Elevate Your Tech Prowess with High-Value Skill CoursesOffering CollegeCourseWebsiteNorthwestern UniversityKellogg Post Graduate Certificate in Product ManagementVisitIndian School…

Rest of World: An in-depth look at how platforms like Shein, Pinduoduo-owned Temu, and TikTok Shop are heralding a new era for Chinese e-commerce by expanding overseas — China is no longer just the world's factory; now, it's also the world's mall. As online shopping slows within China … Rest of World: An in-depth look at how platforms like Shein, Pinduoduo-owned Temu, and TikTok Shop are heralding a new era for Chinese e-commerce by expanding overseas — China is no…

Online shoppers want to buy from real experts. When searching for products or services, they look for sites with genuine experience, expertise, authoritativeness and trustworthiness (known as E-E-A-T).  To earn user trust, ecommerce brands must move out of the shadows and focus on building strong E-E-A-T signals, both on-site and off-site. Here’s why and how.The value of E-E-A-T beyond SEO As an online shopper, there is nothing more frustrating than seeking expert insight or experience-based advice on products…

To take a step back: Shein doesn’t operate like traditional consumer brands. Instead of owning factories that make products for it exclusively, the company works with a vast network of independent Chinese factories. Most times, these factories create the designs, manufacture the products, and sell them to Shein, entrusting the platform to deal with other processes, like listing, customer service, and shipping.  Shein offers these suppliers a steady stream of overseas orders. In exchange, it buys the products at very low…