ecommerce

The Ministry of Consumer Affairs (MCA) has written a letter to top digital commerce companies such as Amazon, Flipkart, Nykaa, BigBasket, Reliance Retail, Swiggy, Meesho among others to stop using dark patterns for duping consumers as it is an unfair trading practice.The ministry is also in the process of framing guidelines for discouraging the usage of dark patterns, said Rohit Kumar Singh, secretary, department of consumer affairs which comes under the ministry of consumer affairs.The department has urged the industry…

National Cooperative Union of India (NCUI) has partnered with Google Cloud to launch an ecommerce application exclusively for the cooperatives.NCUI is an apex organization of cooperative movement in India which is responsible for education and training of more than 8.5 lakh Cooperatives in India with a total membership of more than 30 crore people. The ecommerce platform was built on Google Cloud and will provide a scalable technology for economic empowerment of the cooperatives and their members by providing easy access…

A wide range of product choices, convenience of ordering what you want while sipping a cup of coffee, and a slew of discounts has certainly made online shopping just another thing in an average Indian's fast moving life. But what we buy, who are the people spending the most money and how much time we spend on e-commerce platforms like Amazon or Flipkart? A new report has some answers.According to a new consumer survey from CyberMedia Research (CMR), Indians are spending multiple hours per week on these platforms. The…

Ecommerce majors such as Amazon and Flipkart have been invited to join India's digital public infrastructure Open Network for Digital Commerce (ONDC), said the network's CEO T Koshy.In an interaction with ANI, Koshy said it invited them and they were welcome to the network."They are looking at (ONDC) seriously and we believe that whenever they feel comfortable with respect to their current scale and size of the operation and their system, they will seriously look at it. But as of now, they have not integrated. They made…

TikTok is currently experimenting with a new shopping feature called "Trendy Beat" within its app, reported TechCrunch. This feature, being tested in the U.K., allows…

YouTube will launch its first official shopping channel for live commerce in South Korea on June 30, Yonhap news agency reported on Wednesday.South Korea already has a booming live-streaming commerce business led by tech giant Naver, making it a prime test market for the global heavyweight as the Alphabet-owned company focuses on becoming more "shoppable".The new channel will operate in Korean language and will start as a 90-day project. In the beginning, it will provide a live-commerce platform to companies and plans to…

Competition for jobs is fierce in China right now. After he graduated from college with a business major earlier this year, David struggled to find work. There were too many applicants for every position, and, he says, “even if you find a job, the pay is not as great as previous years, and you have to work long hours.”After David—who asked for anonymity to talk freely about his business—saw some videos on Weibo and WeChat about ChatGPT, the generative artificial intelligence chatbot released to great fanfare late last…

YouTube will launch its first official shopping channel for live commerce in South Korea on June 30, Yonhap news agency reported on Wednesday.South Korea already has a booming live-streaming commerce business led by tech giant Naver, making it a prime test market for the global heavyweight as the Alphabet-owned company focuses on becoming more "shoppable". The new channel will operate in Korean language and will start as a 90-day project. In the beginning it will provide a live-commerce platform to companies and plans to…

Hi, Digbijay here in Bengaluru. The slowdown in funding for startups continues unabated across stages unless you are building something with those three magical words: generative artificial intelligence. During my conversations with several top entrepreneurs, CEOs, and venture investors over the past many weeks, what’s been clear is that even as there is a funding slowdown, significant secondary share sales are happening, and more such deals are being planned for the rest of the year as well. Peyush Bansal, cofounder and…

Several DTC ecommerce advertisers are doing admirably well with Facebook Ads. But I don’t think any brand should depend on a single marketing platform. I’ve written before about how to bring winning Facebook assets over to Google using a Performance Max campaign that replicates the social experience as best as possible. Today, I want to make a case for when, how, and why to consider YouTube Ads. What to know before you begin YouTube is a unique platform – not truly search, not fully social. It’s part of…