health influencers: Government to draft rules requiring health, finance influencers to run disclaimers
Soon the amalgam of health influencers, who give tips on various social media platforms about consuming a particular nutrient or supplement, will have to prove their qualifications and eligibility, to ensure that they are not indulging in surrogate advertising or pedalling half-baked information to their followers.The department of consumer affairs is in the process of preparing guidelines for social media influencers, especially in the field of health and finance, to ensure that they are not pedalling half-baked or…