Walmart Stops Ads on X, Joining the Advertising Exodus
Walmart said it had stopped advertising on Elon Musk’s X, joining the parade of major marketers that have left the social-media platform in recent weeks.
The retail behemoth said the halt—in the middle of its critical holiday shopping season—wasn’t due to a change in its advertising policies, but about how well advertisements on X have performed.
Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
Walmart said it had stopped advertising on Elon Musk’s X, joining the parade of major marketers that have left the social-media platform in recent weeks.
The retail behemoth said the halt—in the middle of its critical holiday shopping season—wasn’t due to a change in its advertising policies, but about how well advertisements on X have performed.
Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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