Twitter will pay creators for ads in replies but there’s a catch

Twitter will soon begin paying verified content creators for ads in their replies, company owner Elon Musk has said. Meanwhile, a separate report claimed that Twitter has refused to pay Google Cloud bill which risks trust and safety services of the company.

Creators will get advertising cut
Musk announced that “X/Twitter will start paying creators for ads served in their replies” in a few weeks. He also announced that the first block of payment is $5 million, which means that the company will pay a total of $5 million to creators.

However, there is a catch. Only the verified creators will be given the money and Twitter will only count ads served to verified users.

“Note, the creator must be verified and only ads served to verified users count,” the billionaire who bought Twitter last October, said in a tweet.

Read Also

Twitter refuses to pay Google Cloud bill
In a separate development, Twitter has reportedly refused to pay Google Cloud bills as its contract comes up for renewal this month. A report in The Platformer, unless Twitter pays up or works something out, “its access could be cut off on June 30th when their contract ends”.

The social media company signed a multi-year contract with Google to host services related to fighting spam, removing child sexual abuse material (CSAM) and protecting accounts. This contract was filed before Musk acquired the company for $44 billion in October last year.

Twitter acquired Smyte in 2018 to stop abuse and harassment, and the service runs on Google Cloud Platform.

“It is now scheduled to be shut down June 30, sources say. If Smyte goes down, it will likely reduce Twitter’s ability to achieve two of Musk’s stated priorities: removing CSAM and bots,” Zoe Schiffer, Managing Editor of Platformer, tweeted.

Read Also

If Twitter doesn’t pay Google Cloud, its trust and safety teams can be left crippled. The report noted that Twitter has been renegotiating the contract with Google since at least March.

Twitter delayed payments to AWS
“It had also delayed payments to Amazon Web Services (AWS), leading the company to threaten withholding advertising payments,” the report noted.

Moreover, The Platformer cited people aware of the situation to report in March that Twitter sales and marketing staff were told by their colleagues that “Amazon had threatened to withhold payment for advertising it runs on Twitter because the social network for months refused to pay its Amazon Web Services bills for cloud computing services”.

FacebookTwitterLinkedin

end of article

Twitter will soon begin paying verified content creators for ads in their replies, company owner Elon Musk has said. Meanwhile, a separate report claimed that Twitter has refused to pay Google Cloud bill which risks trust and safety services of the company.

Creators will get advertising cut
Musk announced that “X/Twitter will start paying creators for ads served in their replies” in a few weeks. He also announced that the first block of payment is $5 million, which means that the company will pay a total of $5 million to creators.

However, there is a catch. Only the verified creators will be given the money and Twitter will only count ads served to verified users.

“Note, the creator must be verified and only ads served to verified users count,” the billionaire who bought Twitter last October, said in a tweet.

Read Also

Twitter refuses to pay Google Cloud bill
In a separate development, Twitter has reportedly refused to pay Google Cloud bills as its contract comes up for renewal this month. A report in The Platformer, unless Twitter pays up or works something out, “its access could be cut off on June 30th when their contract ends”.

The social media company signed a multi-year contract with Google to host services related to fighting spam, removing child sexual abuse material (CSAM) and protecting accounts. This contract was filed before Musk acquired the company for $44 billion in October last year.

Twitter acquired Smyte in 2018 to stop abuse and harassment, and the service runs on Google Cloud Platform.

“It is now scheduled to be shut down June 30, sources say. If Smyte goes down, it will likely reduce Twitter’s ability to achieve two of Musk’s stated priorities: removing CSAM and bots,” Zoe Schiffer, Managing Editor of Platformer, tweeted.

Read Also

If Twitter doesn’t pay Google Cloud, its trust and safety teams can be left crippled. The report noted that Twitter has been renegotiating the contract with Google since at least March.

Twitter delayed payments to AWS
“It had also delayed payments to Amazon Web Services (AWS), leading the company to threaten withholding advertising payments,” the report noted.

Moreover, The Platformer cited people aware of the situation to report in March that Twitter sales and marketing staff were told by their colleagues that “Amazon had threatened to withhold payment for advertising it runs on Twitter because the social network for months refused to pay its Amazon Web Services bills for cloud computing services”.

FacebookTwitterLinkedin

end of article